Tana Greene is CEO of The Greene Group, parent company of three national staffing companies disrupting labor, transportation and logistics: My Work Choice, for warehouse and light industrial workers; Road Dog Team, for truck drivers and crew workers; and Blue Bloodhound, a technology application company matching pay-by-the-run and long-haul commercial drivers with motor carriers. The Greene Group has won several awards, including recognition as one of the Top 50 Women-Owned Businesses in the United States by Forbes Magazine and the Best Place to Work by Staffing Industry Analysts. Tana is a board member of Safe Alliance and the Employers Association. She is the author of Creating A World of Difference, a memoir and book of inspiration on the importance of values and vision in business and in life.
This episode is perfect for anyone interested in entrepreneurship, business disruption, a story of personal resilience, and transitioning from success to significance.
IN THIS EPISODE
- Tana explains My Work Choice and the benefits it offers.
- She discusses the biggest concerns of employees and clients, managing change and how to build community specific to a client.
- She defines the problem that My Work Choice is solving.
- She identifies who she is disrupting in the staffing market and what possibilities she sees for her business down the road.
- Tana explains Road Dog Drivers and Blue Bloodhound, the challenge of bringing efficiency to a market, and creating a nationwide play.
- She addresses how she sees herself and her purpose.
- She discusses where the staffing and transportation industries are going and the importance of ‘the last mile.’
- She answers whether electric vehicles and driverless trucks threaten her transportation staffing model.
- Tana reflects on growing up in Chesapeake, Virginia and what her parents taught her.
- She talks about what prompted leadership in her at a young age.
- She shares what happened in a first marriage and what she did next.
- She identifies the four goals that changed her life and what is on her vision board now.
- Tana explains how she got into the staffing business and a key business and life decision she and her husband had to make.
- She shares how and why she transitioned into organizational leadership.
- She reflects on when something felt missing, ‘the big lie,’ and a leadership turning point.
- She address what these words mean to her: ‘gut instinct,’ ‘you better believe it,’ ‘never settle,’ and ‘dare to be different.’
- Tana explains the meaning of ‘creating a world of difference.’